Letterhead and custom stationery are the mainstays of a serious business. They show a serious and committed attitude by the companies that use them. Even with all the other technology and services that are now used daily in the office, a quality custom letterhead is still a vital tool for businesses of all sizes.
Today we look at a few key reasons to have a custom letterhead.
1. Letterhead provides credibility
Imagine receiving a letter from your bank printed on a blank sheet of paper. Or think about a message from a large company without well designed logos and stationery. It is almost impossible to conceive of it. Letterhead is important because it reflects a seriousness and importance to what you have to say to your customers.
This goes for small businesses as well. Professionally printed stationery signals that you are committed, and you care about your customers and what they think of you.
2. They help build your brand
Anytime you put something in your customer’s hands it is sending a message. It tells your customers about what you do and what is important to you.
The message sent by your letterhead can say a lot about your business and your values. This means you should take your time to be sure you get a great design and print job. Details say a lot – even the paper’s weight, or ink can speak volumes.
3. A Powerful Marketing Tool
Send out a business card to all of your customers or prospects would be a silly way to promote your company. Letterhead on the other hand can still give out all of your contact information and provide an opportunity to directly and personally market your company.
A letter informing customers of a new service, announcing a special promotion, or simply reminding them of your company can reach customers in a way no email campaign ever could. A cleverly crafted discount offer or coupon printed on letterhead leaves an impact.
4. Paper Matters
Finally, paper matters. There is still power in a handwritten note that a text, email, tweet, or Facebook post can’t match. Say thank you, offer something, or simply say hello to your customers in a handwritten letter on beautifully designed custom letterhead, and it will not be forgotten.
This could be for your business or simply for your own personal writing. The handwritten note has a way of pushing past the visual noise of a screen covered world and truly reaching others. What could be more important for your business?
If you need help designing and printing your first or next letterhead, then feel free to stop by the shop, call, email, or even send a hand written note. We are more than happy to see to it you get fantastic custom stationery that reflects you or your company.
cutpasteandprint Printing, graphic design, binding, and promotional product specialists in Huntingdon Valley, PA. We proudly serve the Bucks and Montgomery County areas with superior quality, great customer service, and a commitment to getting you and your the best possible printed materials. Our services include: Digital Printing, Offset Printing, Graphic Design, Promotional Items, Bindery, and Copying.
estimating@cutpasteandprint.com • 215.364.3898